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New SEC System

The research industry will soon be changing over to a new method for classifying households in India. Two industry bodies, the Market Research Society of India (MRSI) and the Media Research Users Council (MRUC) have been involved in this effort. Many researchers and other professionals have worked on the problem.

The final phase of analysis leading to the new system was conducted by Ashutosh Sinha, Vikrant Dogra and Prashant Raikuni of IMRB International.

To know more about the new SEC system and why it was selected, you could download by clicking on the link below. If you have any further questions about the new SEC system, please contact This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Download New Socio-Economic Classification System.

Links to Market Research Society of India:


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