Oil and Gas

Some Related Studies

LNG Potential Around Ennore, Cochin and Mumbai

Total of three studies conducted. Each study looked at a certain radius around a proposed landfall location for imported LNG.

To estimate potential for LNG in the region under study for the period 1998 - 2012
To identify promising prospective customers for LNG
To conduct a 'Due Diligence' exercise and rate the long term prospects of each customer in their market and environment taking into consideration the constraints peculiar to each case, including an exhaustive study of the company, promoters, finances, profitability etc.
To determine sensitivity of demand to price of LNG
To determine the sensitivity of demand to prices of competing fuels
To ascertain the acceptability of a private operator

Methodology

Desk Research and Expert interviews
End-user Survey
Econometric modelling

All India Survey of the LPG Market

Nation wide study on LPG in 1990
Commissioned by Indian Oil Corporation Ltd.
To obtain demand potential for LPG for the period of 1990-2000
- in terms of number of connections
- consumption volume
The study was also to
- assess region wise share
- point out areas needing augmented distribution
- quantify impact of factors like urbanisation, population growth and growth in income levels on LPG consumption
- assess savings on alternate fuels as a result of LPG consumption
- ascertain acceptability of alternate distribution methods

Methodology

Conducted across three segments
- domestic consumers
- commercial/institutional consumers
- industrial consumers
Covering both current users and non-users
Demand was projected by state by district by town size class
More than 28,000 interviews were concluded in the study.

LPG for Industrial Usage :

To estimate potential for LPG in industry in the North, West and Southern India for the period 1992 to 1997
To determine the reasons for acceptance/rejection of LPG by the industrial sector
To conduct a price sensitivity study

Methodology

Desk Research
Interviews with experts from industry
Survey of end user industries

The study covered 340 industrial units across 10 industry segments in 10 states

Study on LPG, Naphtha, HSD, LDO, FO, LSHS

To estimate potential for the above fuels in the area falling in a radius of 500 km from the port of Paradeep, for the period 1997-2006
To estimate current and likely future supply of the above fuels to the region under consideration
To profile the major players in the market in terms of capacity, production, infrastructure, future plans etc.

Methodology

Desk Research and Expert interviews
End-user Survey amongst Domestic, Commercial and Industrial consumers
A total sample of 5000 was covered

LPG Potential Around Kakinada And Ennore Ports

To estimate potential (state-wise) for LPG in the area falling in a radius of 500 km from the ports of Kakinada and Ennore, for the period 1996 - 2003
To determine sensitivity of demand to price
To ascertain the acceptability of a private operator

Methodology

Desk Research and Expert interviews
End-user Survey amongst Domestic, Commercial and Industrial consumers
A total sample of 6000 was covered

LPG Potential In Selected States

To estimate potential for LPG (state-wise) in Gujarat, Rajasthan and West Bengal for the period 1997 - 2006
To determine sensitivity of demand to price and deposit composites
To ascertain the acceptability of a private operator
To ascertain the acceptability of a alternate distribution systems

Methodology

Desk Research and Expert interviews
End-user Survey amongst Domestic, Commercial and Industrial consumers
A total sample of 5000 was covered

LPG Potential In Bangladesh

To estimate potential for LPG (Division-wise) in Bangladesh for the period 1997 - 2007
To determine the current effect of presence of piped NG on LPG demand in certain regions
To project the supply of piped NG and estimate its on LPG demand
To determine sensitivity of demand to price and deposit composites
To ascertain the acceptability of a private operator
To ascertain the acceptability of a alternate distribution systems

Methodology

Desk Research and Expert interviews
End-user Survey amongst Domestic, Commercial and Industrial consumers
Econometric modelling

Customer Profiling Study On LPG

Andhra Pradesh
Gujarat
Harayana
West Bengal

Current non-user, planning to purchase LPG in the future. Awareness of the advantages of LPG is not essential.
Current user, highly dissatisfied with present supplier and willing to shift to the parallel market. Accept that premium needs to be paid for better service.

The Profile built on the following parameters:
- Classification
  - SEC
  - Monthly Household Income (MHI)
  - No. Of family members
  - No. Of family members below 5
  - No. Of family members with job / occupation
  - employed
- Fuel-Usage, Modalities of Procurement, Satisfaction
  - Current fuel and monthly consumption
  - Source of fuel and average price per unit
    - supplier (company / brand)
    - channel (agent / distributor / show room)
  - Mode of refill procurement
    - self pickup
    - delivery
  - Distribution of quantities procured from PDS and open market in case of SKO and average price paid
  - Distance travelled to procure fuel
  - Lead time
  - Generic competitors to LPG, especially in areas not well supplied by LPG
- Lifestyles
  - average working hours per week
  - appliance ownership of HH appliances
    - mode of procurement (own purchase/ gift)
    - when purchased (time as well as occasion, if any)
    - mode of payment (cash/ credit)
  - media habits
  - monthly consumption of certain food products (flour, rice etc.)
  - normally used brands for personal care
  - how does the housewife spend leisure time
Understanding the needs of 'Potential Consumers' by:
- SEC
- Town size class
compiled separately for current LPG users and non-users
Testing a concept list of ‘comfort wishes’ for both respondent categories across SEC and town size class
Testing price sensitivity to LPG amongst both categories of consumers across SEC and town size class.
To test awareness and perception of various parallel market brands amongst the respondents.
In case of PSU connection owners, test of willingness to shift to parallel supplier.

Methodology

Desk Research and Expert interviews
End-user Survey amongst Domestic, Commercial and Industrial consumers
Interviews conducted in part with the housewife and in part with the chief wage earner.
A total sample of 2500 was covered

LPG Customer Reaction Survey In Madras & Hyderabad

To review effectiveness of IOC campaigns to raise levels of awareness of safety norms
To prepare future communication strategies
Feedback on customer awareness and their ratings of distributors
The study was carried out in 14600 households in Madras and 4500 households in Hyderabad.

Study on Low Sulphur Heavy Stock (LSHS) Oil and Naphtha

To determine the existing usage of fuels by various industries
To ascertain willingness of industries to shift to LSHS and naphtha which are less polluting
Based on this, potential demand for the two fuels

Methodology

Desk research
Primary survey among existing suppliers to determine the existing supply scenario
Primary survey with end-users to determine shift from conventionally used fuels to LSHS and naphtha
A total of 109 units were covered during the course of the study.

Study on Light Diesel Oil

to assess feasibility of total substitution of LDO with other fuels particularly Furnace oil
to determine technological feasibility of eliminating LDO production
to study the extent to which LDO consumption can be curtailed taking into consideration the following :
- non availability of retail network for furnace oil
- prices of LDO and furnace oil
- calorific value of LDO and furnace oil
to suggest the possible action areas to reduce LDO consumption in the country

Methodology

Desk Research
Interview with users of LDO
Interviews with refineries manufacturing LDO

Study on Automotive Lubricants

demographic profile of owners and details thereof
lubricant usage practices and purchase patterns
awareness and image of oil companies/lubricant manufacturers
general attitudes as well as attitudes concerning lubricants
pricing and packaging preferences
likelihood of purchasing of client’s lubricants

Methodology

A study among car owners in Delhi, Bombay, Calcutta and Madras
A study among owners of two wheelers in Delhi and Bangalore
A study among taxi owner/driver in Delhi, Bombay and Calcutta

Market Study For 2T Lubricants Packed In Sachets

To assess the post launch customer reactions to IOC’s newly launched 2T oil in 20ml sachets
To study the petrol-filling habits, reactions to sachet packaging and price willing to pay for the packaging
The study was carried out at 22 retail outlets in Madras and Bangalore
6000 owners of 2 wheelers were contacted.

Lube Oils - A Trade Study

To estimate the market size of automotive and industrial oils and the share of lube oil companies
To study trade practices like terms of payment, margins, incentives, credit etc.
To understand the source, use, terms and process of purchase in a few end-user industries
The study was carried out among 65 dealers/distributors, 4 stockists/depots and a few end-user industries in Madras