AGENDA
We look forward to welcoming you to Kantar IMRB's MPOWER: Empowering growth through smarter decisions summit.

Over the course of the summit, we will showcase solutions and frameworks that are fast, frugal, forward-looking and that will help business leaders engineer powerful growth pathways.

09:00 – Doors open, summit starts

14:30 - Wrap up, followed by networking lunch

Key sessions include:

Inspire: Building irresistible brands through meaningful marketing strategies
  • Identify and develop a clear and powerful brand purpose and associated brand strategies blended with deep cultural understanding that resonates with the consumer.
  • Get inspired by incredible real-life stories of successful brands.

Innovate: Leveraging technology to challenge traditional research approaches and identify innovative ideas and solutions to marketing issues
  • Discuss successful go-to market strategies that create a long-lasting impact.
  • Experience disruptive innovations that are transforming marketing strategies and ensuring business success.

Ideate: The Lab
Enjoy a thrilling and fast-paced preview of –
  • Some of our compelling Express tools and solutions.
  • Disruptive and path-breaking methodologies to ensure business win.
  • Integrated suite of shopper marketing solutions to win hearts and minds in e-commerce

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